Web Made Easy
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With internet speeds no longer constraining the web design process, more and more businesses are turning to video backgrounds on their website for high impact first impressions for site visitors.
Wordpress v Drupal, we read this so often. "Wordpress is so easy as it doesn't require technical knowledge, Drupal is not for beginners", Drupal 7 that was. With Drupal releasing version 8, all this has changed.
For us, having clients come to us with experience from the so called "easy to use" systems can be a good thing, as most want to move up a level having learnt the limitations of basic systems.
During discussions with a group of wholesalers at an event recently we found that improvements to B2B systems are often delayed as a business grows. Digging a little deeper we found many mentioned it is a constant balancing act for many businesses and so they often only utilise the bare minimum of email to interact with Stockists.
For many IT and Marketing teams the last couple of years created major web technology changes, especially where it is necessary to evolve their online systems and software to improve real time information, so what is evolving in 2022.
The Digital Evolution: Three areas.
Providing fast access to online content continues to be key focus area for professionals operating within the digital space. ReactJS, NodeJS, and Decoupled Drupal
With so much technology out there, it is hard to keep up with the changes. The thing we notice the most
Recently we noticed some small businesses making a shift with their online content strategy that was long overdue.
Orginally the reason a business built a website was to simply replace the telephone book ads that listed their industry type and contact details. For many businesses websites were just bullet point notes, however many soon realised having more information and content for Google to crawl was beneficial.
In todays' world of exploring everything through screens, we are finding that some aspects of online technology are still being taken for granted.
One specific application, Mega Menus, offers high quality useability and mega navigation (mega nav) for sites with many products and links.
From recent conversations with a group of business owners, it was interesting to find their comfort zone was to request what they knew from their first web developments, not realising they were already familair with new technology that could benefit users on their sites.
With the recent changes to the ways in which we work, particularly with the move to remote working, many businesses were left feeling unprepared. This resulted in a struggle to effectively deliver the same level of service and interaction that was previously possible.
These businesses often experienced difficulty in effectively co-ordinating information and data, and as a result found the need for online forms and central communication portals (extranets).
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