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"Quick and easy process from start to finish.  The team at Koda listened to us and delivered a website that met our brand guidelines and exceeded our expectations.  We are really happy with the result."

" Working alongside Koda on various projects was both easy and seamless, making the whole experience enjoyable! Koda are understanding, patient and know their clients "

" The crew is super easy to deal with throughout the whole process and delivered everything as they said they would. "

" Koda Web acted as a real partner, not only through to the launch of our website but in the following months and they continue to do so. "

" During the design and development process they translated all the “tech speak” into information we could understand and made the process as pain-free as possible! "

How to improve your SEO in 2019

As our population continues to grow so does the number of companies, meaning more competition for your business. A key way to stay ahead of everyone else in the online space is to keep your SEO (search engine optimisation) on point! Below we've outlined 5 easy ways you can increase your SEO ranking.

 

1. Content, Content and More Content

Koda - Content

Content is held your biggest chance of increasing your SEO ranking. According to 'Cognitive SEO', you can increase your SEO ranking by 70% by adding relevant content. 

What is relevant content? Relevant content is content that applies to your business and the goods and services that you provide. Be sure to use appropriate jargon wherever you can!

keep the content relevant to your business and include keywords, key phrases that describe your business services. 

 

2. Outbound Links

Koda - Outbound Links

Having outbound links (a link to another website) helps you out by increasing your SEO ranking. It also helps the reader of the content if they were wanting to find out more in-depth information from other sites. There is no harm putting a link in, so do it where you can and where it is necessary. Receiving an inbound link from an associated website - someone who offers complimentary or associated goods and services are a real benefit to SEO, not easy to get, however worth the effort!

 

3. Readability

Koda - Readability

Experts have discovered that Google takes into account the level of literacy that is used when ranking your SEO. Although the Google search algorithm can't pick up if you have a masters in literature, it's best to keep your content at a somewhat decent standard and your spelling on point.

 

4. Contact Us Page

Koda - Contact Us

A contact page is extremely important for a business (even if you weren't worried about SEO). In a Google guidelines document, they state websites that supply contact information and an address are treated as being more trustworthy, therefore higher up in the rankings!

 

5. Keeping Social Media Active

Koda - Social Media

Although social media is believed to have little to no impact on a business's SEO, some believe that it has had significant positive effects on their SEO when kept active. It's believed that by keeping your social media platforms active, Google can see that your company is still going and very much alive.

 

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